EDC 2017 Course Materials

Download course materials:

The presentations and materials below are not intended to offer specific marketing, legal or financial advice. The information provided are for educational purposes only and 100% accuracy is not guaranteed. All files are copyrighted and cannot be used in part or whole without prior consent from David Mitroff.

 

Week 1:

Overview of Marketing Strategies

Chapter 1: Data Driven Marketing

The Networked Professional

 

Week 2: 

Introduction to Strategy

Chapter 2: Data Driven Marketing

Crossing the Chasm

 

Week 3:

Chapter 3: Data Driven Marketing

Event Marketing

 

Week 4:

Creating & Growing a Consulting Business

Million Dollar Consulting – Ch. 1 and 13

Million Dollar Consulting – Interlude II and Chapter 6