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Piedmont Avenue Consulting Team


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DAVID MITROFF, PH.D. Founder / Chief Consultant

David Mitroff, the Founder and Chief Consultant at Piedmont Avenue Consulting. David questions assumptions, offers creative ideas and encourages new initiatives from strategy through implementation. David’s wealth of knowledge is transferred to clients leading to heightened sales, increased customer experiences, and enhanced relationship building techniques. David has an extensive educational background, in addition to professional sales training, which includes a Ph.D. in Clinical Psychology with coursework in Business Administration, Legal Studies, and Marketing providing a foundation for excellent critical and analytical thinking, business strategy, relationship building, and networking.

MORÉA POLLET Business Consultant, Marketing Analyst
Moréa Pollet is a is a Business Consultant and Marketing Analyst at Piedmont Avenue Consulting. In addition to Marketing, Moréa oversees the business operations, administration, business development, and event management. She is interested in developing creative systems and marketing strategies and seeing them become implemented and generating results. Moréa received a B.S. in International Business from both San Francisco State University and Skema Business School (France).
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Rachael Branas is a Project Manager at Piedmont Avenue Consulting. Rachael assists clients in managing projects and advising on marketing business strategies. Having five plus years experience in the marketing realm, Rachael easily identifies strategic solutions for businesses to establish both their online & offline presence and increase growth. Rachael specializes in organizing complex projects, defining project priorities, and delegating tasks to meet project deadlines. Rachael studied at San Francisco State University, majoring in Communications.
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Hannah Harrison is a Junior Business Consultant and Project Manager at Piedmont Avenue Consulting. Hannah assists clients in managing projects and advising on marketing business strategies. Having extensively surveyed the Social Media realm, Hannah identifies creative solutions with the detailed action plan necessary for businesses to establish their online presence and increase growth. Hannah is currently a Regents’ and Chancellor’s Scholar at UC Berkeley.
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Poyi Chen is a Graphic Designer at Piedmont Avenue Consulting. Poyi specializes in designing graphic materials for both print and web projects for both small business as well as established corporate companies. Poyi has a passion in design and constantly find ways to improve his skill and creativity. Poyi is a UC Berkeley graduate with a Bachelor’s degree in Art Practice.
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Brenda Portier is a Bookkeeper and Quickbooks Consultant at Piedmont Avenue Consulting. Brenda has an extensive background that includes owning and running a construction company, along with a financial services firm and real estate practice. Brenda develops bookkeeping solutions to our meet our clients needs and makes the process as smooth as possible by being honest and reliable. Brenda helps our clients set up a business Quickbooks accounts, audits their books, conducts weekly and monthly bookkeeping, processes payroll and streamlines business methods to track and analyze sales, purchases, income, receipts and payments.
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Loyd Auerbach, M.S. is a Public Speaking Coach and Legal Expert at Piedmont Avenue Consulting. Loyd provides individual coaching and seminars in presentation and media skills for executives, sales people and authors. For over 28 years, he has conducted area-of-law practice presentations in large and medium sized law firms in the Bay Area and nation wide. He is featured as an expert in Public Speaking for Dummies by Malcolm Kushner and was Technical Editor for the last two editions.