How Small Businesses Can Turn Growth Goals into Reality
Growth can mean many different things, especially since not all small businesses are the same. Growth also doesn’t always have to mean expansion. Here is some advice on how small businesses can determine the best path to growth for their business and consider these approaches for achieving their growth goals.
David Mitroff, Ph.D., was featured in an Inc.com article about how to determine, and achieve, the right growth goals for small businesses.
“Once you have determined your vision, you need to break it down into achievable milestones. “The key to growing a business is to consistently meet and find specific goals that move your business forward,” says David Mitroff, Ph.D., a business consultant, marketing expert, keynote speaker, and founder of Piedmont Avenue Consulting, Inc. “What most business owners don’t realize is that the process for business growth is an accumulation of small milestones rather than one huge leap. For example, a 90-day plan to get 5,000 new email subscriptions will contribute to the bigger picture of growing your business.”
Mitroff also suggests incrementally growing your business by leveraging previous achievements. For example, if a restaurant wins an award, the brand can then write a press release and blog articles about the award to increase brand awareness and help it achieve its marketing goals. “Moving forward is easier once you take advantage of the momentum your business already has,” he says.”
Ask yourself why you want to grow your business, and understand how that can contribute to the long-term goals. Growth may sound like a large scale goal, but with the right approach and strategies, the little mile stones can add up and take your business to the next level.
Read the full Inc.com article here: https://www.inc.com/thehartford/get-to-next-level-growth.html
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