Inbound: foreign businesses entering the US through the SF Bay Area. Outbound: US businesses expanding to specific country markets. 14+ countries engaged, 5 continents spoken — relationship-based market entry, not desk research. Ph.D.-led.
Most "international expansion" plans are research documents pretending to be strategy. They list market size, regulations, and competitors — and miss the only thing that actually decides outcomes: relationships on the ground.
Real market entry requires relationship infrastructure in the target market — local partners, distributors, advisors, customers, press. Without it, your beautifully-researched go-to-market plan dies on contact with the actual market. According to U.S. International Trade Administration data and SBA export resources, the businesses that succeed cross-border have relationship-based market entry strategies — not just translated marketing materials.
Piedmont Avenue Consulting works inside these realities because we've engaged directly in US, Brazil, Colombia, UK, Portugal, Spain, Italy, Austria, Morocco, UAE, Japan, South Korea, Thailand, Singapore, and Australia. For inbound, the Bay Area network of 8,000+ Professional Connector members serves as a landing pad. For outbound, David has spoken on five continents and built the network those engagements require.
Important boundary: Piedmont Avenue Consulting does not provide legal, immigration, visa, tax, or customs services. We coordinate with licensed advisors in each market — we don't replace them. Engagements run six-month minimum because cross-border execution doesn't happen faster.
Foreign business entering the US? Or US business expanding abroad? Two directions, two strategies, two networks.
See methodology → 02 Strategy or execution?Plans without partners die on contact with the market. The right engagement runs strategy through partnership activation.
View packages → 03 Localization or market entry?Translation is the cheapest part. Real localization rebuilds brand, messaging, and channels for the target market's buyer psychology.
See case studies → 04 Credentialed lead?Who's doing the work? Ph.D., spoken on 5 continents, directly engaged in 14+ country markets. Real network, not introductions.
Meet David →The free 30-minute interview is where we sort signal from noise.
The patterns that distinguish working with Piedmont Avenue from typical international-strategy firms.
Bay Area landing pad via 8,000+ Professional Connector members. Partner introductions, US market positioning, distribution, press, and the network density that turns one entry into compounding wins.
Direct engagement in 14+ country markets. David has spoken on five continents — the network those engagements built is the foundation for outbound market entry.
Four-phase methodology: diagnostic, strategy, activation, transfer. Each phase has decision gates. We don't spend client budget executing a strategy that hasn't been pressure-tested.
Brand, messaging, pricing, channels, and partner ecosystem rebuilt for the target market's buyer psychology — not the source-market materials with a different language layered on top.
We coordinate with legal, immigration, tax, and customs advisors in each market. We do not provide those services — and any firm that says it does both is a flag.
No quick-hit projects. Cross-border execution requires sustained work. By month six, your team owns the methodology — we move to advisor.
Want to see the full scope for your store? The interview gets specific.
Six-month engagement, four phases. Each phase builds on the previous — not optional, not parallel.
Market assessment, competitive landscape, regulatory map, partner ecosystem. Go/no-go gate before strategy work begins.
Localized positioning, channel architecture, partner shortlist, pricing strategy, milestone economics. Pressure-tested with in-market advisors.
Partner introductions, brand and content build-out, press coordination, channel launches. The execution phase most consulting firms hand off — we run it.
In-market operations transfer to your team or local partner. We shift to advisory retainer for ongoing decision support.
David Mitroff, Ph.D. has spoken on five continents and directly engaged in 14+ country markets — including Brazil, the UK, Morocco, Dubai, Japan, and South Korea. That breadth is the network those engagements built.
UC Berkeley Extension instructor, Google for Startups mentor, two-time TEDx speaker, founder of Professional Connector (8,000+ Bay Area members, the inbound landing pad).
Inbound (foreign → US): The Bay Area is the natural landing pad. Professional Connector's 8,000+ members host 50–75 events annually — partner introductions, distribution channels, press, advisors. We build the network density that turns one US entry into compounding wins.
Outbound (US → world): Direct relationship infrastructure in target markets through years of speaking engagements and consulting work on five continents. We open doors that desk research never finds.
The free 30-minute interview is the answer to "is PAC the right consultant for our market entry?" No pitch, no pressure — just a real conversation about which markets, which direction, which gaps.
Or call us · +1 (510) 761-5895