StrategistDoctorate-level rigor
A Doctorate, Master’s, and Bachelor’s in Clinical Psychology, with coursework in law and business — a foundation for sharp critical thinking applied to growth.
Piedmont Avenue · New York City
Marketing & business consulting in New York City.
40.7128° N, 74.0060° W · New York City, NY
New York is the most competitive professional-services market in the country. Piedmont Avenue Consulting helps NYC firms — from Midtown law offices to SoHo hospitality groups — win attention, win clients, and keep them.
Strategy that wins clients — predictably
20+
Years starting, growing & expanding firms
200+
Businesses advised
100+
Workshops & keynotes delivered
7+
Companies founded & co-founded
Quick answer
Piedmont Avenue Consulting helps New York City businesses generate clients predictably, build brand and reputation, and retain customers. Led by David Mitroff, Ph.D., the firm advises NYC law practices, hospitality and restaurant groups, real estate, and professional-service firms across all five boroughs, on-site and remotely.
Why New York City
Win attention in the busiest market in the country.
In New York, everyone is marketing to everyone. Standing out in Midtown, Tribeca, or across the East River in Brooklyn takes more than spend — it takes positioning that's genuinely differentiated and a system that turns visibility into booked business. We help NYC owners find the angle competitors miss and build the channels to own it.
David has been featured as a business expert by national outlets headquartered in New York — including Forbes and Inc. Magazine — and brings that media fluency to client work. NYC law firms in particular pair brand and demand work with our law firm marketing practice to compete for high-value matters.
What we do
Marketing services for New York City businesses.
Senior strategy and hands-on implementation across the channels that actually move revenue — built around your goals, not a one-size template.
Brand awareness
Sharpen positioning, identity, and reputation so the right clients recognize and remember you.
Explore →Lead generation
Predictable pipelines from search, referrals, content, and social — not one-off campaigns.
Explore →Customer loyalty
Turn first-time clients into repeat business and referrals with retention systems that compound.
Explore →Public relations
Real media relationships and earned coverage — placement, not press-release blasts.
Explore →Event marketing
Use events, workshops, and partnerships to build pipeline, authority, and community.
Explore →Business consulting
Strategy, operations, and growth planning for owners who want to scale with confidence.
Explore →
Who we help
Industries we serve in New York City.
Law firms
Hospitality & restaurants
Financial & professional services
Real estate
Startups & tech
Retail & consumer brands
Areas served across NYC
MidtownFinancial DistrictSoHoTribecaChelseaFlatironBrooklynWilliamsburgLong Island CityUpper East Side
Watch
See David in action.
Keynotes, panels, and on-camera appearances — a sampler of the strategy New York City clients get.
David Mitroff, Ph.D. Business Keynote Speaker
Growing Your Law Firm Business Online
Event Marketing Expert Panel
3 Keys for Business Networking
Your consultant
Meet David Mitroff, Ph.D.
For more than 20 years, David has helped start, grow, and expand businesses — from solo owners to international firms. He founded Piedmont Avenue Consulting, Inc. and is an Instructor at Forbes and recognized by U.S. Small Business Administration, and a mentor for Google for Startups.
Media ExpertFeatured nationwide
A go-to business and marketing expert featured by NBC, Forbes, Inc. Magazine, Entrepreneur, and many more national and regional outlets.
Keynote SpeakerOn stages worldwide
A 2× TEDx speaker who has delivered keynotes across the U.S. and internationally — from Berlin and Barcelona to Dubai and Bangalore.
Founder & MentorBuilt businesses, not just plans
Founder and co-founder of 7+ companies and a mentor to founders — David has lived the operating challenges NYC owners face.
Trust & recognition
Trusted by businesses — and featured by national media.
As featured in
Questions
New York City consulting FAQs.
Do you serve all five boroughs?
Yes; Manhattan, Brooklyn, Queens, the Bronx, and Staten Island. New York is the most competitive professional-services market in the country, so we focus on the positioning and channels that help you stand out borough by borough. We work with NYC clients both on-site and remotely depending on the engagement. Wherever your clients are, we build the plan to reach them.
Do you work remotely with New York clients?
Yes. Much of our NYC work runs remotely with periodic on-site sessions, so you get senior strategy without geographic limits. Video calls, shared documents, and clear milestones keep everything moving between visits. This model lets New York firms tap experience that is not tied to a single local agency. When on-site time matters, such as a workshop or launch, we schedule it.
Which NYC industries do you specialize in?
Law firms, hospitality and restaurants, financial and professional services, real estate, startups, and consumer brands. These are reputation- and referral-driven categories where brand and visibility directly affect revenue. We adapt the strategy to how high-value clients in your field actually evaluate and choose providers. If you are not sure your niche fits, a consultation call will clarify quickly.
How do you help NYC law firms specifically?
We pair brand and demand-generation work with our dedicated law firm marketing practice to help firms compete for high-value matters. That includes positioning, website and content, referrals, and reputation, which are the things that move sophisticated clients. David has trained attorneys and served as a continuing-education provider, so the work is built around how legal buyers think. The aim is a predictable pipeline, not one-off campaigns.
What does an engagement look like?
It starts with a free consultation to map your goals, market, and current efforts. We then deliver a prioritized strategic plan and either implement it for you or guide your in-house team. You will have clear milestones and regular check-ins so progress is always visible. Scope flexes from a focused project to an ongoing retainer.
How is pricing handled?
Every NYC engagement is scoped to the outcomes you need rather than a fixed package. Projects, strategy roadmaps, and monthly retainers are all available, and we are clear about deliverables before you commit. On the call we will recommend the most efficient path for your goals. There are no surprise fees.
Get started
Ready to grow your NYC business?
Book a free consultation call. We’ll talk through your goals and challenges and show how to win clients predictably, build your brand, and keep customers coming back.
