About David Mitroff, Ph.D
Dr. David Mitroff has held numerous consultative sales and technology positions, along with co-founding three companies, covering diverse environments including technology, business, legal, financial, retail, restaurant, government, academic, and health care. His extensive education includes a Doctorate Degree, Masters, and Bachelors, in Clinical Psychology with additional coursework in law and business administration. This wealth of knowledge is transferred to clients, as David shows clients how to master the psychology behind the customers decisions leading to heightened sales, increased customer experiences, and enhanced relationship building techniques. These comprehensive experiences, along with an extensive network of contacts in San Francisco Bay Area including Berkeley are uniquely leveraged and differentiate David from other consultants. He questions assumptions, offers creative ideas, and encourages new initiatives from strategy through implementation, from company formation to enhancing an existing organization. David is an active member, on the executive board, or advisory committees for several organizations in Berkeley and Bay Area. He continually collaborates with several Berkeley consultant groups, merchant associations, and charities to best serve the community.
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