Widespread Remote Work

One of the most significant changes in 2020 has been people being forced to work from home due to the pandemic. This will continue in 2021, and even once the pandemic has ended because it can bring so many benefits to both employers and employees. The main difference next year will be that businesses will know how to manage teams and look after staff remotely and have tools and systems in place to overcome common challenges. Additionally, businesses may offer flexibility when it is safe so that people can come into the office if they wish.

Outsourcing

Following this, outsourcing is likely to become a significant trend in 2021 as a smart way for businesses to keep staffing costs down and to operate at maximum capacity. Additionally, the shift towards remote work means that businesses can outsource to people regardless of location, allowing them to find the best possible people and businesses to outsource to.

PPC

2020 has been an extremely challenging year for businesses in all industries due to the pandemic. In 2021, companies will be looking for fast results, and one of the best ways to do this is with PPC, which can immediately make your company much more visible online and direct more traffic to the website. A PPC marketing company like Factory will be able to help businesses to attract new customers to their brand in 2021 and help them to kick on after such a challenging year with a highly cost-effective marketing campaign.

Employee Wellness

The pandemic has taken its toll on employees both in terms of worries about their health and the health of their loved ones, along with their livelihood. This will continue in 2021, and unfortunately, it is predicted that mental health will suffer as a result. This means that employee wellness is likely to be a trend (and should be) in 2021 as employers look for ways to look after their staff, support them and help them to get the most out of their job.

Being aware of the critical trends for the year ahead enables a business to get ahead of the curve, and it likely that these are the most significant business trends for 2021. Of course, it is hard to say what the year ahead will bring in terms of the pandemic, but the above will likely be prevalent regardless of the situation.