data marketing | Piedmont Avenue Consulting, Inc.

Why Digital Marketing Needs Data Analytics

business, Data Marketing, Tips, Uncategorized

Of all the tools that digital marketers have available to them today, analytical tools are among the most important. With data analytics on their side, digital marketers today can gain deep insights into their audiences, as well as markets more broadly. However, in...

Direct Marketing to a Younger Generation

business, Data Marketing, eCommerce, marketing, Tips

Who says that direct marketing is dead? Not many who actually practice it. They have all heard the rumors that direct marketing is going to fade away, as more millennials than ever before are moving on to pay attention only to social media advertisements and the like....

How Data Science Can Help Propel Your Business to the Top

business, career development, Data Marketing, eCommerce, marketing

Data science is a tough industry to grasp. There is so much to learn and, although it seems never-ending, even learning the basics could help you take your business that little bit further. So, just how could data science be the difference in your business becoming a...