How to Create a Marketing Plan for Your Business
What is a Marketing plan? A marketing plan is a business document which summarizes the tactics that are going to be used within your advertising strategy. The document should cover a precise period of time and outline various aspects such as goals, costs and steps...
A Guide to Getting into Sports Marketing
If you think that you’ve got the passion and expertise needed to generate interest in the sports stars, franchises, and leagues of today, then you should get into sports marketing. Getting into this profession isn’t necessarily straightforward, though. It takes years...
Direct Marketing to a Younger Generation
Who says that direct marketing is dead? Not many who actually practice it. They have all heard the rumors that direct marketing is going to fade away, as more millennials than ever before are moving on to pay attention only to social media advertisements and the like....
The Best Online Shops and What We Can Learn From Them
The e-commerce world is a fast-developing and multi-faceted realm of marketing, design and cutting-edge consumer data analytics. Combined, some of the best stores are forming new exciting trends in online shopping that serve to define the market and how other stores...
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