Image Source Why customers select certain brands amidst fierce competition remains an elusive puzzle for many enterprises. Assumption-driven attempts often miss the mark. This underscores the immense value attitude and usage (A&U) studies offer through direct...
You have taken the time to think up a viable business idea, and you have put effort into building it from the ground up. So, of course, protecting your organization, its progress, and achievements is a top priority! Are you wondering where to start? Here is a list of...
In order to maintain and strengthen customer loyalty there are some tips hotels can follow. Guests appreciate when hoteliers go the extra mile in making their stay exceptional with customized service and experience. Did you know that 70% of consumer will leave a...
David Mitroff, Ph.D. was interviewed and featured in el Restaurante Magazine in an article on how side dishes can be incorporated into a main meal. There are creative ways to utilize the side dishes themselves to encourage customers to be more willing to eat outside...
It’s easy to let yourself rely on big, lucrative clients. But what happens if they ditch you? David Mitroff, Ph.D. was interviewed and featured in the March 2017 issue in Inc. Magazine in an article that discusses how to recover from the loss of an important client:...
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