Ben & Jerry’s
Northern California
Ben & Jerry’s San Francisco & Davis franchise has three stores along with their corporate catering events program. Their full service catering events are perfect for Employee Appreciation, Company Picnic, Convention, and Sales Promotion for as little as 10 people to 5,000 plus people.
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Our Work
With Ben & Jerry’s of Northern California
In 2008 we turned Ben & Jerry’s summer corporate catering program into a year-round, profitable program. We grew the program from 20 events a year to over 700+ events a year. We created new print marketing materials with matching online Social Media content, including
a comprehensive Yelp, Facebook, and Google Local campaign. Finally, we coordinated the production of a sales video, and implemented programs to manage their business sales process and we continue to advice on creative email promotions, customer loyalty, and front-of-mind marketing.
“We worked with David to implement new sales processes and launch a successful customer loyalty program. As a result, we have dramatically increased revenues from catering events and “front of mind” sales”